Hi I’m Dallas.
Mom. Accidental activist. Llama lady. Scandinavian wannabe.
I’m a retired corporate PR gal now working from home and figuring out how to do life again when it doesn’t go as planned.
I have three young kids aged 1,3,5. An amazing husband who sends me out solo for massages and coffees to fill me cup.
I started this side-gig called Beautycounter, a little over two years ago not realizing what this platform would mean to me. Not knowing how important it is that we individually and corporately advocate for our right to health. I didn’t know how POWERFUL an effect a small group of committed women could be, to changing the world. To changing my world.
Did you know formaldehyde-releasers are still permitted in baby products? Lead in lipstick? The dirty F word (fragrance) a nice loophole for corporations to put “trade secret” junk into your deodorant, shampoo, and anything else they want? We’re putting a stop to it. We’re saying, hold up. We’re saying, no. We’re saying safer ingredients, responsibly sourcing and ethical practices are possible – and we are leading the way as the most googled beauty brand of 2018. And trust me – we are more than a beauty brand. We are a movement. And I want you to join me. I want you to join me for YOUR sake. For you community, friends and family to have access to safer products. For YOU to be the one to take a stand. Because girl, there is a lion in there and your voice matters. Trembling or clear – you’re needed here.
Why do we need stronger legislation you might ask? Look at these stats:
- In their lifetime, 1 in 2 men and 1 in 3 women will be diagnosed with cancer.
- A woman uses approximately 12 products a day, which can equate to over 100 different chemicals being absorbed into our bloodstream. Many of which are toxic chemicals. (Parabens, pthalates, formaldehyde, Retinyl palmitate and Retinol)
- Eighty percent of ingredients in our personal care products have never been assessed for human safety.
- Today, 1 in 8 women will be diagnosed with breast cancer; 40 years ago, it was 1 in 20.
- Of the women diagnosed with breast cancer today, 90% do not have a mutation in the BRCA gene, the gene most commonly associated with breast cancer.
- The European Union bans/restricts nearly 1,400 toxic chemicals, while the United States bans only 11.
- There are 85,000-plus chemicals on the market, with thousands being added annually.
- There has not been a significant federal law passed governing the personal care industry in the U.S. since 1938.
We are disrupting the market place. Amen? Amen! Let’s not just disrupt it, let’s shake it off the Richter !
Why join the movement now?
There are less than ~2,500 active consultants in Canada. Seriously. That’s it and we have a population of 36.6 million. We have the opportunity to educate and influence millions of families across the nation. Whether it’s our product or organic coconut oil – Beautycounter provides a platform to do so. There is so much work to be done and little by little we can do it!
What questions or objections do you have? I’d love to answer them all. I’ve also heard them all, here are a few listed below. If these are your objections, let’s chat more! Have a different one? I bet I’ve heard it!
- Is this an MLM? Woof. Heck no. I’d love to tell you more.
- I don’t have time! Me neither. I’m just doing regular life – people are genuinely interested.
- I don’t have enough money to invest! An $98 tax write off? I will help you find the money! You don’t need a billion products to start out!
- I’m not a sales person! I’m not a sales person, I’m an oversharer. I love giving things away, too much … But the product performs and sells itself. Seriously. I’m the worst sales person. But I loving telling people about products I love! (Speaking of which, Costco has an amazing new gluten free granola by Nature’s Path. It is cashew butter and coconut and it is my crack!) See – wasn’t that easy? Now who’s going to Costco tomorrow?!
- Is this a real job? Guys. Let’s not even go there. But I will if we have to. I’ve heard a lot of ways people get paid and this is the least surprising! (Worm picker, professional bridesmaid or funeral mourner, ostrich babysitter …).
- I’m not a beauty product person! Phew neither am I! I used to feel the same way. And my toddler started to get sick of my using her body wash as my personal face wash. Generally, I’m a tint skin and mascara lady. Okay, and brow gel …. I’m getting hooked! But do you use shampoo, soap or lotion? Well, that’s a beauty prouct. We’re on a mission to educate and move the needle towards health protection on an industry for men, women and children.
What’s holding you back? Let’s jump in!